Here are my rough plans for applying my studies of various elements of social engineering into real life.
Definition: "Social engineering is the art or better yet, science, of skillfully maneuvering human beings to take action in some aspect of their lives." - www.social-engineer.org
1. Body language reading - understanding the other person, using mirroring of postures and some verbal patterns (words/idioms) to gain comfort from other person. Clean appearance, adapting to the situation.
2. NLP (Neuro Linguistic Programming) - explore this more, read Turtles All the Way Down: Prerequisites to Personal Genius or Frogs into Princes .. contact the local NLP chapter to figure this all out. Separate the BS from the quality/applicable stuff and apply it in meeting suppliers/contacts on upcoming trip.
3. When needed, ethically getting the background information I need on a person or company
"Old habits die hard."
One habit that I am actively trying to change is to refrain from asking people what they do for work shortly after I meet them. It is rooted deep within me and, in my opinion, most Americans. I never ever considered it as a problem until a couple from Spain enlightened me:
Most Americans are quick to ask you "what do you do" in there opening introductions. Your answer, be it waitress or tech millionaire creates a lens through which others see you.
What we "do" is just one of the many aspects of who we are. I suppose that I have always sized people up this way. Intentionally and as an involuntary habit. I had seen it as a social norm and, at the same time, was curious to know.
By avoiding this question, I hope to make better evaluations of character.
I had the pleasure to meet Almog this past summer at an entrepreneur meetup in Medellin. At the time, he was doing really well with his own SEO-based business.
Early this year, I caught up with him on Skype and he told me that he was out of the game. No SEO projects running or in the works. In fact, he didn't have any immediate business/career plans...
This made me curious. So I sent am a few questions to answer:
1. What made you decide to leave the SEO world in the short-term and quite possibly the long-term as well?
Almog: Well, I was getting less and less success in my most successful niche in comparison to before. The competition became fiercer and to beat them I'd have to start playing (very) dirty... Basically, what made SEO very profitable for the work has changed dramatically with the stiffening of the competition. At the same time, my new websites (my old ones got penalised and weren't ranking anymore) weren't ranking nearly as well as I'd like them too and were moving waaay too slow up the SERPs.
Around 2 years ago, I read an interview with Ryan Holiday. I cannot locate it, but the gist was:
"If I lost everything and had to start from scratch, I would be fine. Really."
When I was 19, I interned at a financial planning company. I met with the manager/boss of the branch in my first week.
As I understood from others, he had a pretty high-income. Somewhere in the $250,000 - $450,000 range. He also had a PHD in philosophy, which at the time sounded like the greatest thing in the world.
He told me: "If I was randomly parachuted out of a plane and landed anywhere in the world, I could create wealth. Anywhere, with my skills and philosophy background, I know I could make something happen."
UPDATE: Here are the notes we took during the call. Contact us if you would like to discuss any of the concepts.
As Sebastian has said (I am paraphrasing) "don't just read books; apply its' principles to your life, and discuss them with other people."
One of the best books for strategy/mindset is The 50th Law, by Robert Greene and 50 Cent.
"The American man has been taught that while it is better to avoid a fight; that honor cannot always be defended with reason. He should never admit fear. He should always strive to put the blade in his adversary’s chest, not his back. An American man should know how to load and fire a gun.
He should know how to ride a horse, bet on a horse, bet on the stock market, and bet on the cards. A good man should know a woman’s body and know how to please her. His woman, in turn, should never speak anything but well of him in public. An American man should have been raised in the church, rejected the church and eventually found virtue in the church.
The American man should be educated. He should work. He should honor his debts and live within his means. He should be able to recite poetry and have bits of true philosophy at his fingertips. He should be able to play an instrument and know how to help a rose grow.
An American man should know how to dress and speak his language well. He should be handy and mechanically inclined and yet his nails must be clean. A man should have children, and at some point his children should reject him. And in the course of his life, a man’s children should return and find virtue in him.
This is what an American man should be. Of course, no such man has ever existed, and no man probably ever will."
In the last few years, Chia seeds have come on very strong. I have been taking them for a while now. But as I understand, Flax has a higher Omega 3 / Omega 6 ratio than Chia.
I fear that I was taken in by the hype and mistakenly thought Chia seeds were better than Flax seeds without using any logical reasoning.
Can anyone shed some light on this issue?
A few weeks ago, Kobe Bryant tore his achilles, ending his and the Lakers hopes for the season. He is out 6-9 months. He is 34 years old, and has played 17 seasons. 17 years in the NBA. Kobe entered the league at 17 years old, before most of us even finish high school or enter college.
He has been a pro for a long time and it has taken a toll on his body.
If you are looking to be a better strategist, stop viewing advice as rules. Instead, consider them to be guidelines. Why?
For starters, there is a lot of conflicting advice from successful people. Variations of the following statements have been made by multiple millionaire entrepreneurs:
Do you start working full-time on your startup/idea?
"Make sure to have your business profitable before quitting your day job."
“Life without endeavor is like entering a jewel mine and coming out with empty hands.” ~ Japanese Proverb
I read Paul Graham's short essay where he coined the term "Schlep Blindness". He defines it as the avoidance of schleps (monotonous, unpleasant tasks) that scare us on an unconscious level to the point that we miss glaring opportunities for entrepreneurship. We don't even try.
I am currently involved in an industry full of them. And yes, I had no idea when I got started.
This IS my business. And probably your business. Dealing with schleps.
"Which is not to say you should seek out unpleasant work per se, but that you should never shrink from it if it's on the path to something great."