Social Media Websites like Facebook, Twitter and Google Plus are Social Media platforms are targeted for a wide range of users and fulfills various purposes like business, keeping in touch with family and friends, social games, etc. But there are very few social media networks which are niche and are targeted for a particular group of people.
The best part of niche social networks is that the take the targeting and segmentation is taken care of and a Social Media Marketer doesn't have to worry to find the right audience. So for example, if your business sells product for mothers and you're a marketer you could find a targeted audience at CafeMom- which is a hub for mothers. That is so easy, right? You could find more potential clients here than on a wider platform like Facebook or Twitter. So it is better to have a look first at some of the niche social media networks rather than a larger audience.
Some of the niche social media networks are:
1. Instagram: Instagram is a fun and quirky way to share your life with friends through a series of pictures. It allows to snap a photo with your mobile phone, then choose a filter to transform the image into a memory to keep around forever. It imagines a world more connected through photos. It portrays talent by a photographer or who are interested to take photos.
2. Care2: Care2 is a social media network which includes a motivated community, driven by more than 23 million members who are passionate about a number of things like animal welfare, the arts, peace, politics, etc. Its idea is to make it easy for everyone to live a healthy, green lifestyle and impact the causes(politics, food, civil rights) they care about most.
3. Dogster: Dogster a social media network for people who love dogs. Here people can create or join a group of people and post about pet care, posts pics of dogs and share ideas with people who like dogs too.
4. Athlinks: Athlinks is both the largest and most complete results database for endurance races on the planet, and a fully-featured social network built specifically for competitive endurance athletes.
In addition to few of these social media networks, there is a new DJ Social Network namely DJSocial which is the first Social Media platform for DJ's. and is coming this Fall. There has been a social media platform for DJs namely Mixlive but it has not been exclusive for the DJ but been shared VJs, producers, club promoters, venue owners and listeners.
So what do you think?? Is it a good move to open a social media network for DJ's or the existing social media networks suffice people's needs? Kindly enjoy the video of DJSocial below:
Also kindly let me know if there are more niche social media networks worth mentioning in the comment box below!!!