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Interview with Paulo Ribeiro - E-Commerce in Brazil

On The 4 Hour Struggle

Paulo Ribeiro is a Brazilian entrepreneur, writer and avid reader. I have know him for a little over a year. In that time, he has become one of the most well-connected Brazilian bloggers; especially within the English-speaking blogging community. 

Many economists believe that, despite the worldwide recession, Brazil, the 5th most populated country in the world, is thriving.

American money has been pouring into the Brazilian E-Commerce Market:

-Quinstreet is a publicly traded educational lead company out of the US. They opened an office in Sao Paulo, Brazil

-Descomplica is Brazilan SAT type education provider that Peter Thiel invested in.

Lifting in Chucks

On minimalift

Lloyd asks: do friends let friends lift in Chucks?

A good pair of weightlifting shoes is the most essential purchase for any serious lifter. This is not the area to skimp. Go for the top end and buy the best quality. Same goes for barbells, for that matter. I own three pairs of shoes and expect they will last me for the next 30 years. Think of your weightlifting shoes as lifetime investments.

I lifted in Chuck Taylors (Converse All Stars) for some weeks when I first started lifting. It's not great but safer than anything with a squashy heel. Friends do not let friends lift in running shoes or with small plates or bits of wood propping up their heels. Much as I love Dave Draper and Arnold those old photos gave a lot of people the wrong idea.

I know some powerlifters who use low and high ankle Chucks. It seemed to suit their squatting style and they were well strong. Never mind those brutes though; if you want to be a weightlifter you need weightlifting shoes. I like the ones that have a wooden heel and can be resoled. Some of the cheaper models out today will begin to compress under big weight, so be aware of that.

My favourite shoe makes: Adidas Adistar 00, 04, 08, Adidas Ironwork II, III, Asics TOW727, Risto. Round these parts getting hold of any of these will be an expensive mission, so find a reputable cobbler and have them build something similar.

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