It's easy to install WordPress, one of the most recognizable Content Management Systems. As a highly customizable and popular blogging platform in the market, it offers a number of domain options to admins.
At a NamesCon conference in January 2014, Mullenweg had speculated on the issue of domain names. He spoke about users using the word ‘WordPress’ in their site address, and the fact that sometimes the company does go after domain owners. In fact, some cases have been lodged in the past in this regard.
According to Mullenweg this was done to prevent people from downloading or accessing any bad files that might affect the user, and also to avoid users getting confused when they punched in ‘WordPress’ and landed up on irrelevant sites.
A WordPress.com blog comes with a free address, like “www.example.wordpress.com”. Admins can choose to remove the “.wordpress.com” part and opt for a customized domain name instead, such as “example.com”. The question of possibly introducing new TLDs was also brought up. Mullenweg said WordPress will register their name in all of them so as to ensure brand enforcement.